Noble Qualities
When I was a sophomore in high school my parents bought the grocery store in Lignite. “Berg’s Red Owl” became “DJ’s Food Center” and for 22 years my parents put in endless hours of their time and energy to make their business a success. How many of you could work with your spouse for 22 years without an “incident” leaving you to explain yourself in front of a jury?
Like many other members of our family I occasionally worked at the store to help out and to visit with customers. The latter being my area of expertise. Unlike my parents we could all come and go without worrying about the store and all its working parts.
We could enjoy a North Dakota lightning storm without worrying about a compressor getting knocked out, we could go away for the weekend and not worry about a freezer going down, we could go off to college with a trunk full of grocery’s and not worry who was going to work if we got sick.
The store wasn’t open 24 hours a day 7 days a week but be assured that owning it was a 24/7 gig and how my parents did it for so long is impressive. People would ask if I had plans of taking over the store one day and it was a thought that I briefly entertained when I first got married. Very briefly.
Being away from home at college for 4 or 5 years can dim the memory but a few days of working full-time at the store was always good for enlightening me with the fact that running that joint would be far from entertaining. If it had occurred DJs would not have stood for Dawn and Josh but most likely Drunken Josh, Dumb Josh, Drooling Josh or some other unflattering “D” words.
My Mom and Dad have always been my hero’s. Webster’s Dictionary defines a hero as “someone admired for their achievements and noble qualities.” Running a successful business for 22 years is an achievement but the noble way in which it was done is something very special. I admire them for what they did and I admire them for being able to step away.
Be assured that this was not an easy decision that came about suddenly and without thought. They gave a lot of themselves to that place and it is true that it did give back. It gave them a livelihood, it gave them a means to support a family, it gave them the opportunity to help a lot of people in need.
There was give and take but my parents giving a lot and the store taking a lot more is not a balanced equation. Now my parents are free to focus their “noble qualities” on other avenues and I am confident that whatever direction they go they will arrive successfully and together. Together…that’s all that has ever mattered.
Thank you Mom and Dad for doing what you did for so long. You are my hero’s and I wish you all the best. Also, thank you to those in the community and surrounding area that supported the store with your loyal patronage.